For those unfamiliar with Goodreads, it’s a website dedicated to books, readers, and authors. A Giveaway is like a drawing, except that instead of buying a raffle ticket, you find a book on the Giveaways list and click Enter to Win. It’s totally free. I’ve entered a few times to see if I could get a free book, but no success so far.
I did my PAIRS AT NATIONALS Giveaway as a way of getting my book noticed and, hopefully, purchased if a person didn’t win. I offered to give away five books. I was delighted when 756 people entered and 269 marked the book as Want to Read. When I got the list of winners, I sent off the books, and in my note to them, I asked them to write a review. Goodreads says that 60 % of winners do, so I’m hoping for three reviews. None so far, but will update on that later if I get some.
Now for the question about stimulating sales—in a word, no. It didn’t. That was my big disappointment. After the Giveaway ended, I temporarily lowered the price of the Kindle book to only $.99. I had hoped to send a group message to all the entrants, but authors sending e-mails to readers is against Goodreads policy. Unfortunately, I doubt if those 756 people see my various social media posts.
Would I do another one? Probably. It’s fun to see the number of entrants go up, and it cost me only a few dollars to send the books. Plus, I still think it attracted attention to the books and my name. However, I would offer only one or two books and would limit entrants to the United States. Postage even to Canada is very high. I was lucky that my book was thin enough to go as large first class envelope and not a package!
Has anyone else tried a Giveaway? How did you feel about it? I would love to hear comments.